Gillette Newsroom

News Releases

  • 1/9/12 8:08 am EST
    波士顿--(BUSINESS WIRE)--(美国商业资讯)--吉列(宝洁公司的品牌)今天推出了一支由来自18个国家的24名世界级运动员组成的团队,他们将在2012年伦敦奥运会上为世界领先的男性剃刀品牌代言。这包括瑞士的罗杰·费德勒、美国的Ryan Lochte、中国的林丹、阿根廷的Emmanuel Ginobili和英国的Chris Hoy爵士。每一位运动员都将参加各项活动,旨在鼓舞和激励年轻人在体育竞技乃至人生中凭借良好的开端实现非凡的成就。 吉列开展的这项活动是宝洁公司与奥林匹克运动10年深入合作伙伴关系的一部分,也是宝洁公司发起的首个项目。宝洁全球营销与品牌塑造官Marc Pritchard表示:“我们认为吉列项目是宝洁公司奥运会项目的完美开始。这些运动员共创造了18项世界记录,赢得了55个世界冠军,他们身上体现了对卓越的不懈追求,这也激励着我们整个公司。” 这些精挑细选出的运动员证明了吉列的理念:在体育竞技乃至生活中,一个良好的开端将使一切与众不同。在很多体育运动中,more...
  • 1/9/12 8:08 am EST

    Esélyes olimpikonok alkotják a P&G hosszú távú olimpiai kampányának első globális csapatát

    BOSTON--(BUSINESS WIRE)--A Gillette, a P&G márkája bemutatta 18 ország 24 sportolójából álló csapatát, amely a világ vezető férfi testápoló márkáját fogja képviselni a 2012-es Olimpiai Játékokon Londonban. A csapat tagjai többek között a svájci Roger Federer, az amerikai Ryan Lochte, Lin Dan Kínából, Emmanuel Ginobili Argentínából, valamint a brit Sir Chris Hoy. A sportolók mindegyike a jövő generációkat a sportban és az életben egyaránt nagy teljesítményre ösztönzőmore...
  • 12/31/10 8:08 am EST

    Gillette Young Guns Adds Professional Football and Baseball Players to North America Roster

    Gillette [PG] today announced the launch of its expanded Gillette Young Guns program by unveiling the 2011 roster of six rising stars in their respective sports: Matt Ryan and Ray Rice from football, Evan Longoria and Carlos Gonzalez from baseball and Denny Hamlin and Kyle Busch from auto racing. Gillette Young Guns is a sports marketing platform connecting Gillette's full line of grooming products with avid sports fans in North Americamore...
  • 9/22/10 8:08 am EDT

    P&G and The Kraft Group Extend Their Partnership Through the 2031 Season

    Gillette (NYSE: PG) and The Kraft Group today announced an extension to their strategic marketing and business partnership that includes exclusive naming and sponsorship rights of Gillette Stadium through the 2031 football season. The 68,756-seat, open-air facility, home of the New England Patriots of the National Football League and the New England Revolution of Major League Soccer, has been named "Gillette Stadium" since August 2002more...
  • 6/8/10 8:08 am EDT

    Backed by Money Back Guarantee, Products Deliver Dramatically Improved Performance and Incredible Comfort

    Today, men's demands for an incredibly comfortable shave have been answered as Procter & Gamble (NYSE: PG) announces the in-store arrival of new Gillette® Fusion® ProGlide™ razors and cartridges and Gillette Fusion ProSeries™ – the latest shaving and skin care products from the world's leading male grooming brand. Representing a significant advance in shaving performance, these innovative products have been developed to deliver onmore...
  • 5/19/10 8:08 am EDT

    Gillette Fusion ProGlide "Ultimate Summer Job" Contest Awards Two Winners an Entertainment-Filled Road Trip Packed with This Summer's Hottest Events

    If lifeguarding at the community pool or working indoors at the local mall this summer doesn't appeal to you -- but earning $50,000 and becoming an overnight celebrity road tripping with your best friend does -- then grab your camera and prepare a one-minute video application for the Gillette® Fusion® ProGlide™ "Ultimate Summer Job" contest. Gillette (NYSE: PG) is searching for two passionate and charismatic individuals to crisscross themore...
  • 4/23/10 8:08 am EDT

    Innovative Product that Combines Precision Engineering and Skin Care Expertise to Headline - Gillette Fusion ProGlide 500 Presented by Target

    Gillette® [PG], the world's leading grooming brand, today announced that it will sponsor the NASCAR Sprint Cup Series race at Pocono Raceway on June 6, 2010. The event will be titled the Gillette Fusion ProGlide 500 Presented by Target. The date of the race coincides with the official launch of the Gillette Fusion ProGlide™ shaving system, a significant advancement in shaving performance and comfort. All activities to promote the racemore...
  • 4/15/10 8:08 am EDT

    Derek Jeter, Matt Ryan & other sports superstars try out the new Gillette Fusion ProGlide razor at Tournament Finals

    Gillette [PG], the world's leading grooming brand, and EA SPORTS, a label of Electronic Arts Inc., (Nasdaq: ERTS) crowned four new champions last night at the Gillette - EA SPORTS Champions of Gaming Tournament on Xbox 360® in New York City. The Tournament's Final also highlighted the new Gillette Fusion ProGlide™ razor that features a redesigned cartridge with thinner, finer blade edges* that glide through hair, reducing tug and pull*. Themore...
  • 2/12/10 8:08 am EST

    First Products to Combine Gillette Precision Engineering and P&G Skin Care Expertise to Deliver Dramatically Improved Performance and Comfort

    The Procter & Gamble Company (NYSE: PG), the world's leading Beauty & Grooming Company, today announced the introduction of the Gillette Fusion ProGlide™ shaving system, a significant advancement in shaving performance and comfort. The Company also announced the introduction of Gillette Fusion ProSeries™, an advanced lineup of male skin care products that leverages Gillette's 100-year shaving heritage and P&G's unequalledmore...
  • 2/10/10 8:08 am EST

    World's Leading Male Grooming Brand Partners with Menswear Label Duckie Brown to Provide Models with 'the Best' in Grooming

    Gillette® [PG], the world's leading male grooming brand, will make its New York Fashion Week debut at Bryant Park on February 11, as part of a creative partnership with acclaimed menswear collection Duckie Brown. Celebrity groomer Merrell Hollis will be backstage, preparing models for their turn on the runway with a close and comfortable shave using the Gillette Fusion Power MVP razor, Fusion HydraGel Pure & Sensitive andmore...