Gillette Newsroom

Product News

  • 1/16/15 9:00 am EST
    CINCINNATI--(BUSINESS WIRE)--The Procter & Gamble Company (NYSE:PG), through its wholly owned subsidiary The Gillette Company, today filed a lawsuit against four former Gillette employees who have been hired or retained by ShaveLogic, a Dallas-based company in the wet shaving field. Gillette filed the case in Suffolk Superior Court in Boston, Massachusetts. The lawsuit alleges that these former employees wrongfully used and disclosed Gillette’s highlymore...
  • 6/25/14 11:54 am EDT

    Gillette chronicles the journey of one man through ‘100 Years Of Hair’ in just sixty seconds and introduces a new tool for the times

    BOSTON--(BUSINESS WIRE)--Gillette® (NYSE: PG), the world’s leading male grooming brand, today unveils a video that shows the evolution of men’s style over the last century. In just sixty seconds, the video uses the perspective of a man’s bathroom mirror to show iconic looks from each era, spotlighting the way grooming habits have played a role in defining each look and ultimately ending on a man with a fully-shaved chest to highlight the global trend of body shaving.more...
  • 4/29/14 12:00 pm EDT

    Gillette Invents New Razor System that Moves to Meet the Face to Get Virtually Every Hair

    BOSTON--(BUSINESS WIRE)--For years, Gillette has innovated constantly to raise the quality of razors to The Best A Man Can GetTM. Now Gillette® [NYSE: PG] is asking: Why the long face? What’s with the scrunching, the stretching, and the pulling? Should it really take a #shaveface to get extremely close? Not anymore. While Gillette’s blades will remain straight and thin and sharp, the new Fusion ProGlide with FlexBall™ Technology is making its debut asmore...
  • 3/4/14 12:10 pm EST

    Fans are put under pressure with Gillette’s Pressure Points Test for a chance to win a combine training experience

    BOSTON--(BUSINESS WIRE)--Gillette® Clinical Clear gel deodorant (NYSE: PG) today kicks off “The Gillette Deodorant Pressure Points Sweepstakes powered by Wonderlic®,” giving fans a chance to experience the mental and physical stress similar to what prospective pro football players endure in preparation for the NFL Scouting Combine. Beginning today through March 28, six lucky fans who take the online test at www.GillettePressurePoints.com will be chosen to win themore...
  • 2/27/14 8:45 am EST

    Men’s grooming is put in the spotlight as a testament that being clean-shaven or neatly groomed matters

    LOS ANGELES--(BUSINESS WIRE)--In the midst of the highly anticipated awards season, Gillette (NYSE:PG), the world’s leading male grooming brand, announces a unique partnership with Variety magazine to place men’s grooming in the spotlight with the first-ever Leading Man Cam, an up close and personal look at the well-groomed faces of some of Hollywood’s leading men, which will debut on the red carpet of the Gillette-sponsored unite4:humanity event tonight organized by Varietymore...
  • 2/14/14 8:45 am EST

    With body shaving on the rise, Gillette leverages over 100 years of shave care expertise to bring to life Gillette BODY, finally arming men with the proper tool for a smooth and comfortable shave below the neck

    BOSTON--(BUSINESS WIRE)--As body shaving goes from a niche activity to a mainstream grooming habit, Gillette (NYSE: PG), the world’s leading male-grooming brand, today introduces Gillette BODY – a line of products that includes the brand’s first razor designed for the male terrain. A recent study conducted by Gillette shows that 73% of U.S. men have shaved or trimmed some part of their body*, and 84% of men who currently shave at least one body part say they shave itmore...
  • 2/12/14 12:10 pm EST

    Jadeveon Clowney, Eric Ebron and Aaron Murray Put Their Physical and Mental endurance - and Gillette Clinical Clear Gel Deodorant - to the Test as They Prepare for the Most Challenging Job Interview of Their Lives

    BOSTON--(BUSINESS WIRE)--Gillette® (NYSE: PG) in association with the NFL, NFL.com and NFL Films today unveiled “Pressure Points: Presented by Gillette Deodorant,” an eight-installment web series about three key potential 2014 NFL Draft picks – defensive end Jadeveon Clowney, tight end Eric Ebron and quarterback Aaron Murray. The first “Pressure Points” episode premieres tonight at www.nfl.com/pressurepoints and gives sports fans a behind-the-scenes look at how thesemore...
  • 11/21/13 8:16 am EST
    TORONTO--(BUSINESS WIRE)--Gillette Canada announced today that it is joining forces with Team Canada Olympic hopeful John Tavares to help Canadians get their ‘game face’ on in support of our hockey stars as they go for gold at the Sochi 2014 Olympic Winter Games. Tavares is the new ‘face of Gillette’ in Canada and represents how both precise preparation rituals and the right equipment are essential when putting your ‘game face’ on. The 2013 Hart Trophymore...
  • 11/4/13 8:07 am EST

    Ballplayers Bid the Beards “Bon Voyage” for Boston Benefit

    BOSTON--(BUSINESS WIRE)--Whether they finally grew on you or not, there is no question that the biggest beards in sports have done their jobs. Fresh off their six-game World Series victory, Gillette® [NYSE: PG] is helping MVP David Ortiz, Shane Victorino, Boston Police Officer Steve Horgan and one lucky bearded fan to look their best by trimming down and shaving off their rugged beards at the Gillette World Shaving Headquarters during a champions victory shave dedicatedmore...
  • 10/23/13 8:45 am EDT

    Mo Bros and Sistas Everywhere Are Invited to Join Clay Matthews, Victor Cruz and Many More on Team Gillette for the Ultimate Movember Experience, Complete with Perfectly Styled Mo’s

    BOSTON--(BUSINESS WIRE)--Today, Gillette® [NYSE: PG] proudly kicks off its official partnership with Movember by inviting men and women to join Team Gillette. As part of Team Gillette, they can join a star-studded lineup of Movember supporters, including ultimate Mo Sista Kate Upton as Team Captain, Green Bay Packers linebacker Clay Matthews, New York Giants wide receiver Victor Cruz, New England Patriots wide receiver Danny Amendola, New England Revolutionmore...